Think and Grow Rich – by Napoleon Hill

Think and Grow Rich – by Napoleon Hill

One of the best selling books of all time, this 1937 classic has stood the test of time. Whilst some of the specifics have changed, and some of the world views of the aren’t so politically correct any more, the underlying principles are still applicable today.

This book covers ’13 Principles’, including thoughts, belief, desire, decision, persistence, specialised knowledge, organised planning, and fear.

Grab a copy of the book here:

Purple Cow – by Seth Godin

Purple Cow – by Seth Godin ‘Transform Your Business by Being Remarkable’ We love Seth Godin so it’s time to do another Seth book. The premise of the book is that the old way to build a business (making safe, average products and then marketing them by buying as much TV advertising you can afford) is no longer effective. Instead, we need to make remarkable products that customers will tell other people about. The idea is that a brown cow isn’t worth telling someone about, but a purple cow… that’s remarkable, that’s worth talking about. Grab a copy of the book here:

Seth Godin

We got the opportunity to speak with our absolute idol, Seth Godin. The author of so many amazing books that we’ve reviewed in the past, like The Dip, Tribes and Purple Cow, and plenty that we will review in the future, like Linchpin, The Icarus Deception, Poke The Box and What To Do When It’s Your Turn.

Seth was an internet marketer and essentially invented commercial email. He built Yoyodyne and sold it to Yahoo for ~$30m and then built Squidoo. Now, he’s a teacher and teaches by writing books, blogging every day and creating online courses.

In this conversation, we talk about freedom, dreams, fear, marketing, business and books.

If you get in early enough, you can sign up to his newest online course at Otherwise, type ‘seth’ into google and you’ll be able to find his daily blog and all of his books. You won’t be disappointed.


Listen to the podcast in the player below, or you can watch the video here:

The Lean Startup – by Eric Ries

The Lean Startup – by Eric Ries

‘How constant innovation creates radically successful businesses’

If you’ve ever created your own business, or tried to, you will probably see in hindsight that you wasted a lot of resources, be that time, money, or energy and effort. ‘The Lean Startup’ is a different approach to building a business. In every idea, you have ‘leap of faith’ assumptions. Rather than assuming you’re right, you should build a ‘minimum viable product’. This MVP is the smallest and simplest thing you can make that replicates the features of your desired end product that will allow you to TEST your assumptions before committing to the project. If you’re right, you ‘persevere’ and continue to build out your offering ad test the next phase. If you’re wrong, you can ‘pivot’ and make changes before it’s too late.

Grab a copy of the book here:

JP Sears [Author: ‘How to be Ultra Spiritual’]

Our interview the the viral social media megastar JP Sears.

After years working as a private emotional healing coach, JP started making videos to promote himself and his services. But after 18 months of ‘serious’ videos, he started making some satirical and comedic videos. They blew up the internet. You might have seen his videos about taking good yoga instagram photos, competitive spirituality, essential oils, or ‘if meat eaters acted like vegans’. He’s had 100s of millions of views on his videos.

Check him out on Facebook at or his YouTube channel

If you’re looking for some lighthearted entertainment with some deeper messages hidden throughout, grab JP’s book here:

The Power of Now – by Eckhart Tolle

The Power of Now – by Eckhart Tolle

‘A guide to spiritual enlightenment’

We’ve tackled another spiritual book. It’s all about the present moment. We are too often caught reliving the past or obsessing over the future that we neglect the Now. There are a lot of lessons to take from The Power of Now!

This book was recommended by one of our listeners. You can recommend your favourite books by filling our the form at

If you’d like to grab a copy of the book, you can do so here:

The 7 Habits of Highly Effective People – by Stephen Covey

By far our favourite book we’ve ever read. We don’t usually push books on people, but this is one that everyone must read – grab yourself a copy here –

We hope we do this book justice. There’s a lot of info to cover in a relatively short amount of time. The ‘7 Habits’ are all about progress along the Maturity Continuum from Dependence to Independence and then to Interdependence. This is through…

Private Victory:

Habit 1 – Be Proactive

Habit 2 – Begin with the End in Mind

Habit 3 – Put First Things First

Public Victory:

Habit 4 – Think Win/Win

Habit 5 – Seek First to Understand, Then to be Understood

Habit 6 – Synergise

Balanced Self-Renewal:

Habit 7 – Sharpen The Saw

Absolute must-read.

Season Finale – The Best of Season 1

This episode might be a little self indulgent due to a little bit of alcohol. But – it’s our official 1 year anniversary!! Thanks for listening and reviewing and spreading the word. We love reading books and hope you’re enjoying the show so far.

We’re taking a short 1-month break, but we’ll be back with a MASSIVE month of books. We’re relaunching on July 1st with ‘The 7 Habits off Highly Effective People’, probably the greatest book of all time. In our month of July we’ll be doing some of the best books of all time, including ‘Think and Grow Rich’, ‘The Lean Startup’, ‘The Power of Now’ and ‘Start With Why’.

We’d love to hear more about you, fill out our survey:

Grab a book over the break:

We’re looking for someone to join the team and help us out – email us at if you’re interested.

See you soon!!

Unstoppable – by Bill Nye

Unstoppable – by Bill Nye

‘Harnessing Science to Change the World’

Bill Nye, The Science Guy, is back! After his hit TV show in the 1990s, Big Bad Bill has a new book. He also has a new series on Netflix – ‘Bill Nye Saves The World’. In this book, Bill opens our eyes to the fact that climate change WILL affect everyone’s life. The human race has always used science to fix the messes we’ve created, so now we need to use science to fix climate change. Bill presents a heap of different ideas. The ultimate aim is to inspire the New Generation and gives people ideas to experiment with.

Grab a copy of the book here:

Patti Sanchez [Author: ‘Illuminate’]

Our interview with Patti Sanchez, co-author of the book we reviewed this week, ‘Illuminate: Ignite Change Through Speeches, Stories, Ceremonies and Symbols’.

Patti was good fun and it seems like everything she says is structure in a powerful story arc that is intriguing and captivating. Patti shows us how everyone can benefit from the tools and techniques highlighted in her book ‘Illuminate’ and how we can put them in to action in every day life.